Human Made Machine
Developing an interactive graphic language
Human Made Machine provide marketers with the tools to effectively measure the impact of their creative, helping to better connect with their audiences.
We developed an interactive, visual language for the brand that celebrates their analytical and technology powered approach. We also built out a series of interactive Rive assets for the site that add a degree of interactive flair.
HMM
The power of visual design
The old site was full of great content and well written copy, but suffered from poor design fundamentals.
We helped the team capture the essence of their brand, without changing the core elements. By improving the typography, creating a stronger visual hierarchy and injecting some new graphical elements, we helped completely transform the site.
